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1.
Introduction to marketing experimentation methods, applications, and problems M. Venkatesan and Robert J. Holloway by
Material type: Text Text
Publication details: New York The Free 1971
Availability: Items available for loan: Govind Ballabh Pant University of Agriculture and Technology (1)Call number: 658.83 V461I.

2.
Environment of marketing behavior selections from the literature Robert J. Holloway and Robert S. Hancock by Series: Wiley marketing series
Edition: 2nd
Material type: Text Text
Publication details: New York John Wiley 1969
Availability: Items available for loan: Govind Ballabh Pant University of Agriculture and Technology (1)Call number: 658.8 H745E,2.

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